Nearly one million investors who bought Donald Trump’s official TRUMP memecoin have now lost a combined $3.81 billion, making it one of the biggest retail losses in recent crypto history. Meanwhile, Donald Trump himself reported earning more than $1.4 billion from his family’s crypto businesses during 2025.
This has raised concerns among investors as retail buyers suffered billions in losses while the project founders earned billions.
Nearly Two Out of Three Investors Lost Money In Trump Coin
According to a report from blockchain analytics firm Nansen, around 988,905 investors who purchased the TRUMP memecoin were in a loss by the end of June 2026.
Together, these investors have lost around $3.81 billion, including both realized losses and paper losses from people still holding the token.
Nansen found that nearly two out of every three buyers ended up losing money after the token’s early rally quickly faded.
As of now, the TRUMP token trades around $1.69, down nearly 97% from its all-time high of $75, reached shortly after its launch.
Early Traders Made Billions While Retail Investors Paid The Price
According to Nansen, the project heavily favored early buyers.
Around 500,000 crypto wallets reportedly made nearly $4 billion in profits by purchasing the token early and selling before the price collapsed.
Meanwhile, nearly one million other wallets absorbed most of the losses after entering the market later, once the hype had already spread across social media.
As the , “a small number of early buyers captured enormous gains while the broad retail majority absorbed the losses.”
Trump’s Crypto Income Crossed $1.4 Billion
While investors watched the token collapse, Trump’s latest financial disclosure showed that his crypto ventures generated more than $1.43 billion in income during 2025.
The filing includes around $635 million from the TRUMP memecoin through Celebration Cards LLC, along with more than $500 million earned from World Liberty Financial, the crypto company launched by his family.
Overall, Trump’s business ventures generated at least $2.2 billion last year, with crypto becoming one of his biggest income sources.
World Liberty Investors Also Faced Losses
The losses were not limited to the TRUMP token.
Other Trump-linked crypto projects, including WLFI, ABTC, and MELANIA, have also suffered massive price declines, with some falling more than 90% from their highs.
Although Trump reportedly earned around $799 million from the project, the WLFI token now trades roughly 82% below its peak.
The White House has denied any conflict of interest, saying Trump’s businesses are held in a trust managed by his sons and that the President is not involved in his personal financial operations.
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